Tag - local-based marketing

What is a Google Business View shoot ?

Google is the first point of contact of a customer and a business. From finding businesses nearby to planning itineraries for upcoming trips to looking up a forgotten phone number, we plug keywords into Google to help us with anything we want to know. And if we want to find out how one business compares to another, we Google to find out about other people’s experiences. Google Street View is a great tool, allowing users to go inside virtually anywhere.It goes one [...]

Digital Marketing: Location-based effective or not?

Location-based advertising accepts the fact that wherever we go we always carry gadgets with us and most of us frequently share there location data with the various apps. Hence, this would be a good opportunity for advertisers to be visited directly through website or social media based on their current location in real time. These would be one of the reasons there are plenty of opportunities for brands to get much more creative than that, but the basic principle is there. One of the [...]