Tag - Facebook

The Rise of Instagram for Businesses

Instagram is one of the Facebook’s apps that turned into a platform that gains over a billion users. Facebook is now more than just about messaging and staying in touch, Facebook as the biggest social networking site is making a habit of launching new apps that soon turn into platforms. Hot on the heels of Facebook itself, Facebook Messenger and WhatsApp, their primary photo-sharing app – Instagram. Besides its photo-sharing feature where users can share photos and use hashtags to [...]

Digital Marketing: A Huge Opportunity for Businesses in Hong Kong

In Hong Kong, the Information and Communication Technology or ICT and the new medias are the latest avenues for digital marketing. The huge growth of the internet and mobile economy in the region especially in Hong Kong has led to the gush of demands for digital advertisements and marketing. Geographically, Hong Kong is the perfect hub and a way in to tap the huge success of digital marketing and advertising in the Asia Pacific and China. It is also one of the most [...]

How Small Businesses Can Make the Most of Facebook

As the biggest social networking site, Facebook offers a powerful advertising platform that can help engage your brand with your targeted audience and generate more sales for your business. One fact that’s known by every business owner is that online marketing strategies of a business can have an enormous effect on its growth and success. With approximately 2 billion monthly active users as of the second quarter of 2017, Facebook is the best social media platform choice for small businesses to promote [...]

customer-service

How to Provide Exceptional Customer Service for E-commerce

Customer service is very significant especially today that almost everyone is connected to the internet. Exceptional customer service is crucial for customer satisfaction and retention, as well as profitability in the eCommerce industry. Each product or service sold online is supposed to be backed up by a customer service as a part of its quality guarantee.  A research report of American Express shows that 58% of customers are willing to spend more on companies that provide excellent customer service. Therefore, it is important to maintain [...]

facebook-marketing

Facebook Marketing Advantages for Your Business

Facebook is known to be the biggest social media network worldwide with more than 1.71 billion monthly active users. Thus, online marketers can’t ignore the many potentials that Facebook can offer to any business. In fact, many local businesses have now created their Facebook business page to build an online presence across the Web. Facebook is considered as the same to owning a website, it’s just that there are some specific benefits that only Facebook can provide. Below are the advantages of [...]

facebook advertising

5 Benefits of Facebook Advertising for Your Business

There are many social media platforms where you can advertise your business but Facebook is still the best and proven way to reach your audience and be seen on people’s News Feed by the power of Facebook advertising. With approximately 1.79 billion monthly active users as of the third quarter of 2016, Facebook is the best social media platform choice for businesses, however there are effective marketing strategies that need to be implemented in order to have a cost effective [...]